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Our Story
Founder
James Cadbury
“Inspired by my great-great-great grandfather, John Cadbury, I founded Love Cocoa to create delicious, premium chocolate made responsibly and with purpose. Today, our mission is to drive positive change within the chocolate industry, supporting the people and communities who make it all possible.”
RESPONSIBLE CHOCOLATE
DELICIOUS — AND BETTER FOR THE PEOPLE BEHIND IT
Our mission is to make chocolate that creates positive change for the people who grow and craft it.
By processing much of our cocoa at origin in Colombia, we help keep more wealth within farming communities — rewarding the skill, care, and hard work that go into every bar.
Chocolate that tastes good and does good.
CHOCOLATE RUNS IN THE FAMILY
A PROUD CADBURY HISTORY
The inspiration behind Love Cocoa comes from founder James Cadbury's, great-great-great grandfather John Cadbury, who set up Cadbury chocolate nearly 200 years ago.
A philanthropist and anti-slavery campaigner himself, John Cadbury built his company on great ethical grounds, looking after its workforce and improving civil rights, and it is these same ethical values that remain at the heart of our company today.
We're making chocolate history. Again.
THE LOVE COCOA JOURNEY
James Cadbury is born.
His family are no longer involved in the chocolate industry, but the Cadbury family tradition of philanthropy and entrepreneurship continues.
Following a hostile and controversial takeover of Cadbury by Mondelez in 2010, the Cadbury company lost its status as a British brand and four hundred jobs were lost.
Love Cocoa is launched
Built upon the same ethical principles as the original Cadbury family once was and with a sustainable mission at its core. With a small range of chocolate bars, James starts selling chocolate from a stall on Old Street.
Love Cocoa gains first listing at fortnum & mason
100 years after Fortnum & Mason first stocked the original Cadbury chocolate products.
James Cadbury enters the Dragons Den and leaves with two offers
James Cadbury went head-to-head with BBC’s Dragons’ Den investors on Sunday night. Love Cocoa received a unanimously positive response from the Dragons and secured two offers from Peter Jones and Tej Lalvani.
Love Cocoa’s Journey of Positive Change
Staying true to our mission to drive positive change within the chocolate industry, Love Cocoa has previously supported large-scale tree-planting initiatives, funding the planting of over 1.6 million trees.
As we evolve, our focus is shifting toward creating better opportunities for the people behind our chocolate. Much of our chocolate are crafted at origin in Colombia, helping farming communities retain more value from their work.
Discover Love Cocoa Chocolate Today
EXPLORE LOVE COCOA’S RESPONSIBLE CHOCOLATE COLLECTION
LUXURY CHOCOLATE, BUT BETTER.
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